Politicians risk ignoring many voters by not being... The Guardian

Politicians risk ignoring many voters by not being on TikTok, Tory MP warns

The Guardian August 25, 2025

<p>‘You’ve got to be where the electorate are,’ says Luke Evans, the sixth-most followed UK politician on the platform</p><p>Politicians are at risk of ignoring a large chunk of the electorate because of their reluctance to communicate on TikTok, according to a Tory MP who has one of the biggest followings of any UK politician on the social media platform.</p><p>Luke Evans, who is the sixth-most followed UK politician on TikTok, said his colleagues were missing out on engaging particularly with young voters because of security concerns and a lack of knowledge about the platform.</p> <a href="https://www.theguardian.com/politics/2025/aug/25/uk-politicians-risk-ignoring-voters-tiktok-tory-mp-luke-evans">Continue reading...</a>

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