Ralph Lauren Arrives at Legacy West: A New Chapter in Plano’s Luxury Story

Legacy West, Plano, Texas
Opened August 2025

Plano’s luxury landscape just got sharper. Ralph Lauren, the American icon of timeless sophistication, has officially opened its doors at Legacy West, bringing with it a curated retail experience that speaks directly to the upscale sensibilities of Plano, Frisco, and The Colony.

This isn’t just a store. It’s a statement.

The Space: Where Heritage Meets Modern Texas

Step inside the new Ralph Lauren boutique at 7700 Windrose Ave, Suite G175, and you’re immediately enveloped in the brand’s signature aesthetic: warm wood paneling, exposed ceiling beams, and natural textures that echo both East Coast refinement and Texas charm. Each room is curated by collection, creating a gallery-like flow through:

• Purple Label: Ralph Lauren’s pinnacle of men’s tailoring and craftsmanship
• Women’s Collection: Elegant silhouettes and elevated essentials
• Polo Ralph Lauren: Classic Americana with a modern twist
• Double RL: Rugged luxury inspired by vintage workwear and Western heritage

Services That Elevate

This location offers more than just shopping, it’s a concierge-level experience:

• Private styling appointments
• Signature gift packaging
• Same-day delivery across the metroplex
• Buy online, pick up in store

It’s luxury retail, reimagined for the fast-paced, high-touch lifestyle of North Texas’ most discerning consumers.

Why Legacy West—and Why Now?

Legacy West has rapidly evolved into the region’s premier luxury corridor, with neighbors like Gucci, Louis Vuitton, Tory Burch, and Lucid Motors creating a retail ecosystem that rivals Highland Park Village. Ralph Lauren’s arrival here, alongside its strategic relocation of its Dallas store from Highland Park to Knox-Henderson, signals a broader shift: affluent suburban markets are now driving the future of luxury retail.

Plano, Frisco, Prosper, and The Colony aren’t just bedroom communities anymore. They’re cultural and economic powerhouses with residents who expect world-class experiences without the commute. This are centered around the intersection of Hwy 121 Sam Rayburn Tollway and Dallas North Tollway is what we call the 50Plano Hot Zone, aka Billionaire’s Circle.

What It Means for 50Plano Readers

For our readers—entrepreneurs, creatives, executives, and tastemakers—this opening is more than a shopping opportunity. It’s a cultural signal. Ralph Lauren’s presence affirms what we’ve known all along: Plano is no longer adjacent to luxury…it is luxury. Whether you’re curating your fall wardrobe, scouting campaign inspiration, or simply soaking in the ambiance, the new Ralph Lauren store is a must-visit. It’s where heritage meets aspiration, and where Plano’s luxury story continues to unfold.

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