'Have to be a bit edgy': Sydney Sweeney's American Eagle ad sparks debate

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a debate about race, Western beauty standards, and the backlash to “woke” American politics and culture. Is the mixed reaction what the brand intended?

#americaneagle #sydneysweeney

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Post from AP on August 02, 2025

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