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What Sex, Soap and Alcohol Taught Me About Making an Impact | Myriam Sidibe | TED
What if saving lives and growing a company went hand in hand? Public health expert Myriam Sidibe thinks many businesses are going about social impact all wrong — and leaving millions of dollars on the table at the same time. Drawing from decades of experience, she reveals a playbook for brands to create real impact, proving that what’s good for society can be great for business. (Recorded at TED2025 on April 9, 2025)
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